Features

• Connection to Salesforce Marketing Cloud - The driver provides capabilities to establish connections to Salesforce Marketing Cloud directly via HTTPS. If you have no access to Salesforce Marketing Cloud via HTTPS directly, you have also an ability to connect via Proxy using the options: Host, Port, Username, Password.
• Extended SQL Syntax - The ODBC driver provides an opportunity to work with Salesforce Marketing Cloud objects just as with SQL tables. The extended SQL syntax allows you to use all the SQL benefits in SQL-92 compatible SELECT statements:
  • Complex JOINs
  • WHERE conditions
  • Subqueries
  • GROUP statements
  • Aggregation functions
  • ORDER statements
• Integration - The driver is compatible with 3rd-party data analysis tools, such as Microsoft Excel, and integrates with various IDEs and systems like Visual Studio, etc.
• Cost-Effective Deployment - A standalone installation file that doesn't require the user to deploy and configure any client software or vendor library. Deployment costs are reduced drastically, especially when using the silent install method with an OEM license in large organizations that have hundreds of machines.
• Platforms Variety - The driver can be used with 32-bit and 64-bit applications on both platforms, so there is no need to configure the driver, applications or environment.
• Fully Unicode-Compliant Driver - You can retrieve and modify any multilingual Salesforce Marketing Cloud data, regardless of their character set: Latin, Cyrillic, Hebrew, Chinese, etc., and in any language environment.
• ODBC Conformance - ODBC driver for Salesforce Marketing Cloud provides full support for common ODBC interface:
  • ODBC API Functions support.
  • ODBC Data Types support.
  • In addition, it provides support for Advanced Connection String parameters. Thus allowing any desktop and web applications to connect to Salesforce Marketing Cloud from various environments and platforms that support ODBC.
• DML Operations - Devart ODBC Driver for Salesforce Marketing Cloud provides support for DML which allows you to modify data in Salesforce Marketing Cloud the same way as in SQL databases:
  • INSERT
  • UPDATE
  • DELETE
• Salesforce Marketing Cloud Compatibility - The ODBC driver has full support for Salesforce Marketing Cloud field data types and, moreover, the driver is compatible with the Salesforce Marketing Cloud API itself.
  • Salesforce Marketing Cloud API.
  • Salesforce Marketing Cloud Data Types.
• Advanced Data Conversion - Advanced Data Conversion mechanisms have been implemented that provide bi-directional mapping between any Salesforce Marketing Cloud and ODBC data types.
• High Performance - Every operation with Salesforce Marketing Cloud becomes significantly faster using features such as local data caching, connection pooling, and much more.
• Verified Compatibility With Data Integration Tools - Devart ODBC drivers are verified to be compatible with leading analytics and reporting tools, various IDEs, and programming languages. Get fast and secure access to your data in any application:
  • Database Management Software
    • SQL Server Management Studio (SSMS)
    • Microsoft Access
    • DBeaver
    • RazorSQL
    • and others
  • Business Intelligence & Analytics Software
    • Power BI
    • Tableau
    • QlikView
    • TIBCO Spotfire
    • and others
  • Document Management Software
    • Microsoft Excel
    • LibreOffice
    • OpenOffice
    • StarOffice
    • and others
  • Application Development Tools
    • Microsoft Visual Studio
    • Python, PHP
    • FileMaker
    • C++ Builder
    • and others